2013 SAAR Projection

January 2, 2013 / John Paul Strong / 0 Comments /

86486343According to R.L. POLK they are expecting U.S. vehicle registrations to increase 6.6% in 2013.  The number one influencer to this expected increase was cited as the economy.  This increase is also being attributed to a stronger demand for pickup trucks, midsize SUVs and full size sedans.

This will bring the total expected SAAR to 15.3 million vehicles for 2013.

The reports will be out soon but as of this morning Bloomberg projected that 2012 was going to end around 14.5 million.


About the author

John Paul Strong: As owner and CEO of Strong Automotive Merchandising, John Paul Strong brings more than two decades of advertising experience to the table. He is the author of Next Day Traffic and leader of 100+ employees servicing more than 230 clients across the country. In 2018, John Paul was listed in the Birmingham Business Journal's Top CEO Awards and 2013's Top 40 Under 40.


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