Change How Your Customers See You
Automotive Dealers face a number of challenges, one of which is the purchase cycle for products. Dealers are only relevant to potential customers every three to five years and they tend to forget we exist until they need a new car.
Social Media Opens the Door
For a consumer product that has an exceptionally long life cycle, we need to be able to communicate with current and potential customers on a consistent basis to build quality relationships.
Social Media is the marketing tool that provides access to your customers.
It's easy to use, inexpensive, and it allows you to easily engage with your customers in their day-to-day lives. There is no other marketing channel that provides that capability and efficiency.
For dealers, an automotive social media campaign is an incredible opportunity to grow current and future business!
Community-Centric Social Marketing
We will build you a loyal audience outside of the in-market buyers by creating a community-centric content development program and promoting it through social channels. YOU will build better relationships with current and future customers.
With custom content (community news, initiatives, events, local businesses, and people) we will create consistency and continuity across channels. This content generates real engagement, audience growth and most importantly, traffic to your website.
In addition to our “push content promotion”, we will leverage software to listen to targeted conversations across social channels. This gives us the ability to politely interrupt a conversation that directly relates to your products and service.
What You Can Expect
Over 100% increase in traffic from social channels.
Over 50% increase in audience and followers.
Over 30% increase in engagement and interaction.
If you are looking for a “set it and forget it” service, this is not for you. Our Social Marketing program is designed to create real relationships with real customers in your market. When combined with our Automotive SEO services, you can exponentially increase traffic to your website.
Learn more about our Social Media expertise here, or watch this video about Automotive Social Media and some of the techniques we use to increase our dealers traffic.
If you like this video, check out our content marketing resource.