5 More Ways Local Sponsorships Can Help Your Business

Community Sponsorship

You don’t have to stop at asking for a link to your website. Here are five more ways you can see a return on your…

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Getting the Most Out of Local Sponsorships

Become a Sponsor

Every dealer I know wants to be involved in his or her local community. Many of them do this by sponsoring youth sports leagues, after-school…

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YouTube Looks to Change Where You Watch TV

YouTube is taking the next steps to being a complete content provider with the announcement of a live TV service.   Which networks are available…

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Making Ordinary be EXTRAORDINARY

Team Teamwork Meeting Success

I’m on a mission today to discuss a plan for a sizable dealership group to change their process for monthly sales meetings. My father taught…

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It’s Not Your Kids’ Facebook Account

Social media marketing in Automotive

Last month, while traveling in New Jersey, I stopped at a McDonald’s for a “healthy” power lunch. Car guys and girls know the type: that…

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