Get More Google Traffic with Three Key Tactics

3 key metrics

Google Insiders Reveal Online Strategies Essential to Automotive Dealers When it comes time to purchase a car, 92 percent of buyers will research online. Since…

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Smart Home Devices & Artificial Intelligence: New Spaces for Advertisers

Smart home speaker

Artificial intelligence (AI) is getting smarter every day, but in terms of overall utility, it’s still in the Stone Age. Or, is it? Introducing Google…

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How Broadcast Impacts Your Digital Marketing

Dealers always ask us, “Can I be successful without doing any form of broadcast advertising?” The answer is, “It depends.” If you’re happy with your…

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2018 Media Advice: Buy Now Before Prices Hike

Television ads

It’s nearly impossible to escape the influence of politics. For automotive dealers especially, these effects go beyond the usual changes to taxes and regulations. This…

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Technology Does Not Guarantee Success

Technology Frustration

Technology is a great tool for business. But technology will not solve every single problem that you have or automatically bring in more customers. I…

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