Direct Mail Marketing is Alive and Well

Direct Mail Marketing

We live in the age of technology where it’s easy to fall into the new trend or tech that comes out. From my experience, if…

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January Newsletter – New Year’s Star Trek Resolution

January 9, 2015 / Direct Mail, Featured /
New Years Resolution - Strong Automotive

Allow me to share my New Year’s Star Trek resolution since it is made in the vein of the show’s famous opening lines: The final…

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Subprime Plan for 2015

December 3, 2014 / Dealership, Direct Mail, Media /
Planning - Strong Automotive

It still shocks me to have the occasional conversation with a dealer who wants nothing to do with subprime customers in their dealerships. With the…

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Direct Contact Success…Rare, Well-Done, Both

November 28, 2014 / Dealership, Direct Mail, Featured, Sales /
Black Friday - Strong Automotive

Today is the biggest shopping day in America and I hope your dealership is covered up with traffic so this will be brief. Of course,…

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Direct Contact…Billions and Growing!

November 25, 2014 / Direct Mail, Sales /
Santa Hat - Strong Automotive

As I wrote in yesterday’s introduction, my initial curiosity was the size of Direct Mail as a marketing tool but what became more intriguing was…

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