Which Google AdWords Display Ads Convert The Best?

November 30, 2015 / Featured, Google Updates, Link / 0 Comments /

Size Matters If you spend marketing dollars on display advertising, it’s crucial to understand and track which banner sizes are the most effective to generate…

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Want to Learn More on the Basics of Automotive Websites?

Storytelling

An observation on the recently released J.D. Power 2015 Manufacturer Evaluation Website Survey is a reminder that the application of known “basics” always seem to…

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Evaluating the Competition’s Digital Processes

Shopping on a cell phone

In the digital realm, new surveys seemingly come out every day and the numbers continue to climb no matter what they are measuring. Below are…

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Technology Features Included in Non-Premium Automotive Brands

July 28, 2015 / Automotive, Link, Sales / 0 Comments /
Back Up Camera

The trend for technology in today’s automobiles is still high on the list of buyers, especially those who own what J.D. Power identifies as the…

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Is TrueCar Good For My Dealership?

True Car and its CEO Scott Painter have been getting ripped for their business model and supposed “great customer experience” model. Some will argue that…

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