Digital Conflict of Interest

Changes signpost

Last month, I saw one of the most disturbing things in recent memory in digital automotive advertising. Multiple dealerships are running the exact same ads…

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Coming Soon: Three Enhancements to Boost Your Display Marketing

Lightbox on Desktop

There are many advancements that we are currently testing that will benefit you and your dealership. Let me tell you about three new enhancements that…

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Text Me Later: Use AdWords’ New Message Extensions to Reach Customers

Google-Adwords-Mobile-Extensions

Personally, I prefer a text message rather than a phone call. Sending a text message allows us to send or ask for essential information in…

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The Future Is Now: Optimize for Voice Search

Siri vs Google Voice Search

The way people are searching and using technology is changing. People are turning to their phones and even their cars for searches. In today’s world,…

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Why 20% of Your Budget Should Be Spent on Social Media and Display

Mobile Marketing

You’ve probably noticed in your Google Analytics that the percentage of mobile users continues to rise. This is because mobile is the first attainable technology…

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