Credit Based Car Buyers

Car Loan

The more I read about negative equity the more apparent it is just how large the pool of vehicle buyers are completely under water in…

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Sharper Focus

September 21, 2016 / Leadership, Random Thoughts, Sales / 0 Comments /
tight rope in automotive

We have all seen the tightrope walker crossing hundreds of feet above ground between two skyscrapers. There is a lesson in their skill. They keep…

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Remember December

Christmas Media

December is going to be a great month – Santa is coming, political ads will be over, and the last week sets up perfectly for…

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Price Matters: A Car Buyer’s Search

Car buyer desires

A survey of 1,000 vehicle owners conducted by AutoMD.com should not come as a surprise to anyone who has studied shopper preference polls over the…

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March Newsletter – What Are The Three Most Relevant Topics To Increase Traffic and Sales?

Traffic and Sales

For the past month, I have been reading and rereading Google’s 2015 Path to Purchase summary and decided to break it down to the three…

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