Persuasive Techniques You Can Start Using Today

June 13, 2018 / Leadership, Sales / 0 Comments /
Persuasive techniques

To be a thriving automotive dealership, you must know how to be persuasive. After all, your sales team is the lifeblood of your business. Without…

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Credit Based Car Buyers

Car Loan

The more I read about negative equity the more apparent it is just how large the pool of vehicle buyers are completely under water in…

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Sharper Focus

September 21, 2016 / Leadership, Random Thoughts, Sales / 0 Comments /
tight rope in automotive

We have all seen the tightrope walker crossing hundreds of feet above ground between two skyscrapers. There is a lesson in their skill. They keep…

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Remember December

Christmas Media

December is going to be a great month – Santa is coming, political ads will be over, and the last week sets up perfectly for…

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Price Matters: A Car Buyer’s Search

Car buyer desires

A survey of 1,000 vehicle owners conducted by AutoMD.com should not come as a surprise to anyone who has studied shopper preference polls over the…

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