Subliminally Selling Satisfaction Scores Inside Your Dealership

October 25, 2013 / Automotive, Customer Service, Dealership /
Honda survey - Strong Automotive

See the attached poster that a general manager of a Honda dealership posted to inform his customers that he expected them to be completely satisfied…

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2014 Corolla Coming Soon

June 24, 2013 / John Paul Strong / 0 Comments /

There’s been a new buzz around Toyota dealerships since last week’s online unveiling of the new 2014 Corolla. For many dealers there has been a…

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This Should Get Your Attention

May 20, 2013 / John Paul Strong / 0 Comments /

I never fail to read the updates put out by of the bestselling used cars by model for each month, quarter and year. Sure…

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March: In Like A Lion, Out Like A…….Lion?

March 26, 2013 / Automotive / 0 Comments /

March is going to end up being a great month compared to February. Forecasts for the top eight manufacturers for March 2013: Unit Sales Manufacturer…

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Honda’s Compliance Problem

March 20, 2013 / John Paul Strong / 0 Comments /

I got a call from one of my Honda dealers on Tuesday afternoon saying there was a problem on his website. Read closely because what…

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