Are You Ready With the Right Size Staff?

June 13, 2013 / John Paul Strong / 0 Comments /

Dealerships must be well staffed in a thriving market in order to handle the traffic generated from advertising. But the last few years have been…

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Don’t Underestimate the Power of Advertising

May 24, 2013 / John Paul Strong / 0 Comments /

Will Rogers once said, “Advertising is the art of convincing people to spend money they don’t have for something they don’t need.” It made me…

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The True Definition of Advertising in Today’s Auto Business

May 24, 2013 / John Paul Strong / 0 Comments /

I came across the following quote today and thought it had a lot of relevance to the struggles today’s automotive dealers face when deciding how…

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Winners Never Quit and Quitters Never Win

“Winners never quit and quitters never win.” –Vince Lombardi, Pro Football Hall of Fame This is such a timeless quote by the legendary football coach….

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Top Five Topics of the Week #5

February 15, 2013 / John Paul Strong / 0 Comments /

#5 QUESTION “What is the best method to attract sales people?” I hear this one from dealers all the time. “If we only had more salespeople…

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