States with the Highest and Lowest Cost-Per-Click for Search Ads

September 13, 2018 / Paid Search / 0 Comments /
PPC Map

Just like the cost of living and average income per capita, the price of pay-per-click (PPC) ads varies from state to state. Recently, search engine…

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Guide to Advertising During Football Season

September 5, 2018 / Newsletter / 0 Comments /
American Football

Football season brings with it memories of tailgating, pigskins and autumn cookouts. For auto dealers, though, it can also mean hit-or-miss weekends. Don’t let game…

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Adding Custom Sitelinks For Labor Day Sales

August 29, 2018 / Paid Search / 0 Comments /

It’s that time again. Summer is winding down, but before the heat moves on, it’s time to finish on a hot streak with a Labor…

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Strong Beats Auto Industry Click-Through Rates by Nearly Triple

August 22, 2018 / Paid Search / 0 Comments /
Colorful web analytics illustration

It’s great to be up-to-par on industry averages, but there’s nothing like blowing those numbers out of the water. In a recently-released report by advertising…

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The Age of Assistance & Modern Consumer Expectations

August 16, 2018 / Digital Marketing / 0 Comments /
Virtual assistance

Today’s consumers expect their interactions with your dealership to be faster, easier, and more seamless than ever before. And why wouldn’t they? Technology is progressing…

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