A Consistent, Strong Message Can Set You Apart

In a digital world with high competition, it can be difficult for dealers to differentiate themselves. It’s important to study your market and know what…

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YouTube Looks to Change Where You Watch TV

YouTube is taking the next steps to being a complete content provider with the announcement of a live TV service.   Which networks are available…

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Making Ordinary be EXTRAORDINARY

Team Teamwork Meeting Success

I’m on a mission today to discuss a plan for a sizable dealership group to change their process for monthly sales meetings. My father taught…

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It’s Not Your Kids’ Facebook Account

Social media marketing in Automotive

Last month, while traveling in New Jersey, I stopped at a McDonald’s for a “healthy” power lunch. Car guys and girls know the type: that…

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Use Adwords Price Extensions To Set You Apart

google adwords price extensions desktop

Strong Automotive Merchandising is continuously looking for new tools to reach potential customers through digital outlets. Our goal is to find innovative ways of showcasing…

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