Sell the Metal! Sell the Metal! Sell the Metal!

August 20, 2009 / John Paul Strong / 0 Comments /

Carmike Cinemas created ‘Stimulus Tuesday’ at theatres Nationwide to help with summer and fall movie attendance. Strong LLC, of Birmingham Alabama, with Mike Strong as the “official chaperone”, took the entire staff, friends and family to see THE GOODS: Live Hard. Sell Hard. in the first ever Strong Company Movie Night. Car people have referred to this movie as what could be the next USED CARS but employees of Strong really just wanted an excuse to goof off and watch a great movie.

The mantra of this movie was “I Sell Cars” which was the line used a least 2 dozen times by actor Jeremy Piven, but in the words of John Paul Strong… 
“I DRIVE TRAFFIC.”

This is a great stress reliever for dealership employees around the country. Take your sales people and managers for what will make you really be proud of your chosen profession.

MOVIE SUMMARIES
The Goods:  Live Hard, Sell Hard (2009)
In a desperate attempt to save his rapidly failing used car dealership, Ben Selleck hires a crack team of “car mercenaries” to ramp up sales during the Fourth of July weekend. Led by the fast-talking, foul-mouthed, self-assured Don “The Goods” Ready (Jeremy Piven), the group has three days to sell over 200 cars. Ready and his ragtag crew descend on the town of Temecula like a pack of coyotes on a basket full of burgers. Selling, drinking, selling and going to strip clubs is their stock and trade. And they do it well.

Used Cars (1980)
Used car salesman Rudy Russo (Kurt Russel) needs money to run for State Senate, so he approaches his boss Luke. Luke agrees to front him the $10,000 he needs, but then encounters an “accident” orchestrated by his brother Roy, who runs the car lot across the street. Roy is hoping to claim title to his brother’s property because Roy’s paying off the mayor to put the new interstate through the area. After Luke disappears, it’s all out war between the competing car shops, and no nasty trick is off limits as Rudy and his gang fight to keep Roy from taking Luke’s property. Then Luke’s daughter shows up…


About the author

John Paul Strong: For someone who spends an average of 135 days outside of the office meeting with clients, John Paul Strong remains the driving force behind his Birmingham-based advertising agency, Strong Automotive Merchandising. Strong began his career as a fresh-faced account executive at Martin Advertising. Learning much, but never satisfied, he convinced his father to partner with him in reopening their own advertising agency in 2004, catering exclusively to the automotive industry. The company started strong but humble. The original roster of 10 employees and eight clients has exploded today, growing to 100 full-time employees and more than 220 automotive dealers. And it hasn’t gone without notice. Along the way, Strong Automotive Merchandising has been recognized as a perennial winner in Birmingham’s Best Places to Work contest and as a Top 20 Agency among Google’s National Ad Partners. Yet, Strong still finds time to share what he’s learned along the way. As an avid writer, he has published two books in the Next Day Traffic series, along with more than 1,000 automotive-focused blog posts. He is also a member of the Texas Auto Writers Association, and his success has been recognized in the Birmingham Business Journal’s 2013 “Top 40 Under 40” feature and the 2017 CEO Awards. The foundation for Strong’s career began at the University of Montevallo where he earned a bachelor’s degree in communication studies and advanced public speaking. Always staying ahead of the competition, Strong later went on to study in Harvard Business School’s Executive Education Program. Amid all of his endeavors, Strong always makes time for what matters most – his family. He is a proud husband to Amy, and father to Lilly Grace, Anne Charlotte, Hudson, and Ford.


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