March 2013 Automotive Advertising Newsletter

March 18, 2013 / Newsletter / 0 Comments /

My visits to dealerships over the past month have felt like déjà vu. The same questions came up time and again in every meeting with…

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Top Five Topics of the Week #2

February 15, 2013 / John Paul Strong / 0 Comments /

#2 QUESTION “How are other dealers best handling Internet leads?”   Every dealership is different. Some use a BDC, some use an Internet manager and…

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Finger on the Pulse of Business

October 24, 2012 / John Paul Strong / 0 Comments /

I had the pleasure of sitting with a dealer this week who redefined the phrase “having your finger on the pulse of your business.” He’s…

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