2010 Honda Insight starts at $20,470, Claims Most Affordable Hybrid Crown

Honda has taken great pains to stress that when its new 2010 Honda Insight hit dealer lots it would be the most affordable hybrid vehicle on the market, and as predicted Honda hit the mark, setting a price of $20,470 including destination for the Insight LX model. The Insight will start appearing at Honda dealers on March 24.

The Insight LX comes with standard equipment such as front, front-side and side-curtain airbags, ABS,Honda’s neat Eco Assist driving aid feature and a four speaker sound system with CD player and auxiliary input for digital music players.

Step up to the Insight EX, and for $21,970 including destination, you get additional features including Honda’s Vehicle Stability Assist system, alloy rims, cruise control and steering wheel mounted paddle shifters so you can play with the Insight’s continuously variable transmission. The EX also includes a six-speaker sound system, a USB interface and an upgraded center console. The EX with Navi features Honda’s satellite-linked navigation system with Bluetooth integration and a 6.5-in. screen.

All Insights are powered by a version of Honda’s Integrated Motor system that employs a 1.3-liter i-VTEC gas engine and a 10-kilowatt electric motor that together help the Insight achieve an EPA-estimated city/highway fuel economy rating of 40 city / 43 highway. Click below to see a video of MT senior editor Edward Loh testing the Insight’s mileage claims.

(65+ MPG! – 2010 Honda Insight)

Here’s the 2010 Honda Insight Pricing and EPA Data Breakdown:

Model                            MSRP               EPA City/Hwy/Combined
Insight LX                      $20,470            40/43/41
Insight EX                      $21,970            40/43/41
Insight EX with Navi    $23,770            40/43/41

All prices include a $670.00 destination charge.

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Category: Auto News, Honda