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For the Marketer

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Posts over 15 years

Are Political Ads Hurting Dealerships on Local TV?

american flag waving for a national holiday in washington dc

The Boomer Consumer

Active senior couple is taking selfie with smart phone on their journey.

Could Streaming Service Overload Push Viewers Back to Cable?

Multimedia video concept on TV set in dark room. Man watching TV with remote control in hand.

February 24, 2020

Is the Sales Funnel Dead in Automotive?

Sales Funnel Marketing Concept

February 12, 2020

Why Facebook Scrapped Plans for Ads on WhatsApp

London, UK - July 31, 2018: The buttons of WhatsApp, Facebook, Twitter and other apps on the screen of an iPhone.

February 7, 2020

Our Secret to Keeping Ad Agency Turnover at 12 Percent

January 30, 2020

How Gender and Age Affect Dealership Service Center Profits [STUDY]

Happy mature car salesperson talking to her customer while using digital tablet in a showroom.

January 14, 2020

How To Rank With Google’s BERT Algorithm Update

Magnifying glass in the paper browser window frame.

January 6, 2020

How to Not Lose Car Sales in an Election Year

Democratic donkey and Republican elephant butting heads. Vector illustration.

January 2, 2020

Who Reads Dealer Blogs These Days?

Social media never fails to tickle the mind

December 13, 2019

What Dealers Can Learn from Tesla’s Truck Unveiling

close up shot of broken glass of car window.Please see some similar pictures from my portfolio: