In a digital world with high competition, it can be difficult for dealers to differentiate themselves. It’s important to study your market and know what is most important to your customer base. Once you’ve done so, you can find you niche message to drive more traffic. Strong Automotive Merchandising helped O’Daniel Honda in Omaha, Nebraska employ this concept. The results were excellent.
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John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 150 professionals as owner and CEO of Strong Automotive.