With a growing number of iPhone Apps hitting the market, you may want to have your IT dept look into creating an iPhone App for your dealership. Especially if you are a highline store or have a large customer retention base from service. People are falling head-over-heels with the techno geek gadgets of today. This is one more of the latest, in a long line of things like social network pages, live chat systems and others.
Create an iApp – a few people will use it;
probably less than 2% of your total customer base.
But think about this:
YOU JUST PERMANENTLY PLANTED YOUR BUSINESS
ON THAT CUSTOMER’S CELL PHONE.
How much is that worth?
Sample resources:
iPhone Development Center – Apple Developer Connection
http://developer.apple.com/iphone/
How To Build An iPhone App: A Guide
http://mashable.com/2009/02/21/how-to-build-an-iphone-app/
New Ways to Create iPhone Apps on the Cheap
http://www.time.com/time/business/article/0,8599,1917082,00.html
How to Create Your First iPhone Application
http://www.smashingmagazine.com/2009/08/11/how-to-create-your-first-iphone-application/
Posted
John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 150 professionals as owner and CEO of Strong Automotive.
