August of 2009 in the Retail Automotive Arena has just reached a new period… A Historic Period… Some people call it a sign of the times, but the Strong’s are referring to it as the “Wild, Wild West of the Car Biz…”
The Federal Government has just created a buyers market and created enough of a frenzy that the liberal media has just jumped on the bandwagon and now is promoting it in full force.
Get ready, and have your guns loaded. This is going to be an all out war. It is a war for money.
Dealerships of all the big brands: Chevy, Ford, Toyota, Honda, Nissan, Dodge, have just endured the toughest 9 months that anyone could imagine. The dealers are hungry, the sales managers are hungry, the salespeople are hungry, even the lot porters are still glad to be employed. Everyone is hungry for money and now is the time to make it.
The “Wild, Wild West of the Car Biz” has just begun. How long it will last nobody knows but get ready for the gold rush because it is upon us…
John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 140 professionals as owner and CEO of Strong Automotive.