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Meet Retain 2.0: The Next Generation of Retain

Your dealership already has valuable customer data. Now, Retain can help you harness it even more. Strong Automotive has partnered with Foureyes to introduce Retain 2.0, an upgraded version of Retain that gives dealerships new ways to turn the information they collect every day into marketing opportunities. 

Retain is Strong Automotive’s data-driven marketing solution that uses dealership customer data to build relevant audiences and support more effective campaigns. 

How Foureyes Enhances Retain 

With Foureyes technology working behind the scenes, Retain 2.0 adds: 

  • Unified CRM, website, and inventory data 
  • Automatic data syncing without manual exports 
  • Audience activation across Google, Meta, Amazon, email, and direct mail 
  • Inventory analysis that compares leads per vehicle with advertising efficiency 
  • Greater visibility into where leads become customers 

Less Data Wrangling, More Time for What Matters 

No one wants to spend valuable time pulling reports, exporting files, or jumping between systems. Retain 2.0 securely connects directly with dealership systems, helping take those repetitive tasks off your team’s plate. 

The service currently integrates with CDK/eLeads, DriveCentric, VINsolutions, DealerSocket, Tekion, and Reynolds & Reynolds. CDK/eLeads integrations require DocuSign and typically have an approximate two-week setup period. 

See the Bigger Customer Picture 

A website visit might show interest. A phone call can signal intent. A CRM record tells you what happens next. Retain 2.0 brings these interactions into a unified customer profile, giving your dealership a clearer view of the journey from initial interest to purchase. 

That bigger picture can reveal missed sales opportunities and help show which marketing efforts are contributing to dealership results. 

There’s More to Retain 

Strong Automotive’s partnership with Foureyes marks the next step for Retain, bringing more dealership information together and making it easier to understand what happens between customer activity and a sale. 

With Retain 2.0, Strong Automotive is building on the service dealerships already know, adding new capabilities behind the scenes to provide a more complete view of marketing and customer activity. 

John Paul Strong

John Paul Strong combines his two decades of automotive marketing experience with a team of more than 150 professionals as owner and CEO of Strong Automotive.

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