Are you keeping up with the Joneses based on what resides in your driveway?
For most Americans, the adage “you are what you eat” could easily be replaced these days with “you are what you drive.” Our cars have become an extension of our personality — or the one we’re hoping to project to the world. Sporty and sassy, says the MINI Cooper; practical and spacious, screams the Honda Odyssey minivan; strong and intimidating, exudes the Ford F-150. Just as cars can reflect their owners’ personalities, they can also reflect the local culture in a particular ZIP code. What are the most popular cars by ZIP code — and what does that say about the city and its population? Read on.
John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 140 professionals as owner and CEO of Strong Automotive.