After all of the certified pre-owned data was calculated, March ended the first quarter as being the best-ever in terms of CPO sales, according to Automotive Remarketing.
It is imperative that dealers across the country evaluate their used car inventory as we continue to see this trend grow. Dealers need to plan ahead so that they do not miss out on this soaring certified volume.
Many dealers have put together warranty packages using outside agents and companies to certify every car on their lot. Dealers are even certifying vehicles that are not covered by the factory program. We have seen our dealers become very successful with this and grow their non-factory certified sales as well.
The first quarter was definitely a positive spot for this year’s expectation of used vehicle sales.
John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 140 professionals as owner and CEO of Strong Automotive.