Meet the media strategy that refuses to choose between reach and precision.
Modern View is a smarter media strategy built to reach modern car shoppers where they actually watch today. We don’t make dealers choose between traditional broadcast reach and the precision of targeted streaming advertising. Instead, Modern View blends them into a unified, data-driven plan. We combine traditional TV with popular OTT platforms like Hulu, Amazon, Disney+, and ESPN. The result? Dealers who work with us get consistent visibility and market-wide scale, and they can target viewers at the model level. Every campaign adapts to dealer priorities, whether they’re trying to move trucks, family vehicles, or drive traffic to their service department. Strong’s proprietary Retain platform ties impressions to real outcomes. Modern View delivers what we call Total Screen Domination, measurable results, and a clearer path to meaningful ROI.