I’m sure you all still have smiles on your faces after yesterday’s Automotive News alert that J.D. Power bumped it’s SAARs projection up to 14 million. We saw the numbers trending up months ago and have been vocal about our expectations of a very strong 2012.
Don’t expect it to just happen, though. We’re on the verge of the biggest 60 day cycle our industry has seen in years, and if you don’t have a strategic plan for success you’re going to find yourself scratching your head in July thinking “what did I miss?” Now is the time for you to connect the dots.
Our entire team at Strong is singularly focused on capitalizing on every possible success 2012 has in store for us.
And yes, the smile on my face is pretty big too.
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John Paul Strong
John Paul Strong combines his two decades of automotive marketing experience with a team of more than 150 professionals as owner and CEO of Strong Automotive.
