Why Google+ Was a Fail

April 11, 2019 / Social Media / 0 Comments /
3d rendering of a red and silver realistic model of a retro rocket stands crashed into a wooden desk on a blue background.

It’s common for things on the internet to come and go. It’s the place of short-lived glory, after all. But a massive flop by the…

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Measuring Store Visits with Google

October 26, 2018 / Google Updates / 0 Comments /
Professional salesperson selling cars at dealership to buyer

What it is The ultimate goal of any automotive ad campaign is to drive traffic. Google’s conversion tracking promises to measure just that. Google is…

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Strong Beats Auto Industry Click-Through Rates by Nearly Triple

August 22, 2018 / Paid Search / 0 Comments /
Colorful web analytics illustration

It’s great to be up-to-par on industry averages, but there’s nothing like blowing those numbers out of the water. In a recently-released report by advertising…

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Get More Google Traffic with Three Key Tactics

3 key metrics

Google Insiders Reveal Online Strategies Essential to Automotive Dealers When it comes time to purchase a car, 92 percent of buyers will research online. Since…

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Automotive Search Trends

September 3, 2014 / Automotive, Google Updates /
Search Trends - Strong automotive

Google’s recent quarterly vehicle trend report for the automotive industry shows that paid search data such as search queries, clicks and click through rate increased…

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