The Ad Sells the Click, Not the Car

March 7, 2019 / Newsletter / 0 Comments /
In the Creative Agency Close-up of the Woman's Hand Using Mouse and Typing on Her Personal Computer. In the Background Her Colleague Working on the Project.

When you see a great paid search ad, it’s easy to imagine your sales are instantly going to pick up. What you might not consider…

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Get Rid of Last Year’s Model Quickly and Profitably

February 7, 2019 / Newsletter / 0 Comments /
Old and new written on signposts isolated on sunset background. 3d illustration

As you fill your lot with 2019’s newest arrivals, lingering 2018 vehicles can pose a problem. Last year’s inventory takes up valuable space on your…

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Target Subprime Credit Using Facebook and Paid Search

Document bad credit with sign we can help.

Reach New Audiences with Special Lending Offers Not every customer has perfect credit. That’s something anyone involved in lending can tell you. Instead of shying…

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The Basic Anatomy of a Landing Page

December 6, 2018 / Newsletter / 0 Comments /

Enticing customers to click on an ad is only the first step in converting an online shopper. If you don’t have a well-built landing page…

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Dealer Goal for 2019: Don’t Let Tech Trip You Up

November 6, 2018 / Newsletter / 0 Comments /

It’s easy to get caught up in the latest trends. But before you trade in your truck for a hoverboard, it’s important to weigh the…

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