The Crossroad of Confidence and Clarity

Transparency

Our industry is often overrun by buzzwords. One of my favorites a few years ago was branding, a classic because everybody wanted it but nobody…

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Remember December

Christmas Media

December is going to be a great month – Santa is coming, political ads will be over, and the last week sets up perfectly for…

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October is Early This Year

Strong Trucks

When looking at retail auto sales figures for 2016, one number jumps off the page – truck sales. A review of the Kerrigan Auto Retail…

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A Day Late, A Mile Too Far

Speedometer and high mileage

We all know new and used owners are holding on to their vehicles much longer than ever. That is good news for the profitability of…

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You’re ‘Polling’ My Leg

Online Surveys and Car Buying

Whether it is a political poll or an automotive shopper’s poll, the biggest variable is the involvement level of the people being surveyed. They might…

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